Digital Media Strategist Are you a skilled media expert looking to join a dynamic team? We're seeking an experienced Digital Media Strategist to help drive our clients' marketing success. - About the Role: - We're looking for a seasoned digital media professional with a strong understanding of media planning and buying, as well as experience in tracking and analyzing campaign performance data. - You will be responsible for developing comprehensive media plans aligned with client goals and target audiences. - Your expertise will include conducting in-depth research and analysis to identify optimal media channels and strategies, determining budget allocation across channels based on performance and objectives, and staying abreast of emerging digital media trends, technologies, and AI integrations. - Campaign Execution & Management: - You will oversee the execution of paid media campaigns across various platforms, manage relationships with external vendors responsible for day-to-day campaign management, track key performance indicators such as leads, cost per acquisition (CPA), cost per lead (CPL), engagement rates, web traffic, and form fills, and analyze campaign performance data to identify areas for optimization and improvement. - You will also generate regular reports on campaign performance and insights. - Budget Management: - You will monitor and control media budgets across all channels, ensure campaigns are delivered within budget and on schedule, and identify cost-saving opportunities without compromising campaign effectiveness. - Required Skills & Qualifications: - 3+ years of experience in the advertising agency environment. - Strong project management skills. - Proven experience in digital media planning and buying, with a strong focus on performance marketing. - In-depth knowledge of various digital media channels and platforms. - Expertise in tracking and analyzing campaign performance data. - Strong analytical and problem-solving skills. - Excellent communication and interpersonal skills. - Ability to work independently and as part of a team. - Proficiency in media planning and buying tools. - Company Benefits: - Competitive salary and bonuses, including performance-based salary increases. - Generous paid-time-off policy. - Flexible working hours. - Work remotely. - Continuing education, training, conferences. - Company-sponsored coursework, exams, and certifications. As a member of our team, you'll have the opportunity to work on a variety of projects for our incredible clients, accelerating your career growth. You'll collaborate with modern technologies and work alongside some of the best professionals in the industry. If you're eager to be part of an exciting, challenging, and rapidly growing consultancy, we encourage you to apply.