OPTIMIZING CAMPAIGNS AND WORKFLOWS | (QJ194)

Bebeemarketing


Job Title: Marketing Product Owner Overview of the role: This position involves managing Microsoft Dynamics for Marketing and optimizing workflows to ensure seamless campaign execution. The ideal candidate will collaborate with IT teams to develop and implement solutions, maintaining compliance with data privacy regulations. The successful candidate will have a proven track record in product ownership, workflow optimization, and collaboration with global and regional teams. Key Responsibilities: - Manage the Microsoft Dynamics Marketing platform, ensuring efficient campaign execution and data management. - Collaborate with IT teams to develop and implement solutions, focusing on scalability and performance. - Maintain relationships with IT and global/regional teams to foster open communication and collaborative environments. - Oversee the integration of marketing automation tools and data management practices. - Develop and run governance processes to ensure data quality and consistency. - Design and optimize workflows to enhance marketing effectiveness. - Manage campaigns, analyzing results to provide actionable insights through robust reporting. Requirements: - At least 3-5 years of hands-on experience with Microsoft Dynamics Marketing in a global setup. - Proven expertise in customer journey strategy, implementation, and automation. - In-depth knowledge of GDPR, consent management, and data privacy best practices. - Strong experience in segmentation, audience management, and data quality practices. - Demonstrated ability to design and optimize workflows in marketing automation. - Excellent communication and project management skills. - Proficiency in English language. Benefits: - Flexible working environment - Volunteer time off - Professional development opportunities

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