Job Title: Hubspot Solutions Strategist A career-driven individual who seeks a company where they can grow professionally and pursue their interests is ideal for this role. The following competencies are required to be successful in this position: - Bachelor's degree in Marketing, Integrated Marketing, Business Administration, or a related field. - Proven experience as a HubSpot Marketing Automation Specialist, Generalist, or Admin, managing workflows, users, and integrations. - Experience working with both D2C (Direct-to-Consumer) and B2B (Business-to-Business) businesses, understanding their different strategies and needs. - Proficiency in using HubSpot's Marketing Hub and related functionalities. - Strong organizational skills and proven ability to design efficient workflow processes. - Future-oriented mindset with a focus on building scalable solutions and doing things right the first time. - Experience with integrations, APIs, and marketing automation to connect HubSpot with other tools and systems effectively. - Strong analytical skills and ability to interpret data into actionable insights. - Excellent communication and collaboration abilities. - HubSpot certifications are a plus. - Familiarity with related marketing tools and CRMs is desirable. - Proficiency in English. The key responsibilities of this role include: - Acting as the main HubSpot Admin for the company, managing platform configuration, user permissions, and integrations to ensure effective use across teams. - Designing, implementing, and managing marketing automation workflows and campaigns within HubSpot. - Managing and optimizing integrations and API connections between HubSpot and other marketing, sales, or operational tools. - Collaborating with the marketing team to create and optimize email marketing, lead nurturing, and lead scoring strategies. - Analyzing and reporting on the performance of marketing campaigns, utilizing HubSpot's analytics tools to inform data-driven decisions. - Maintaining and segmenting contact databases to ensure personalized and targeted communication strategies. - Collaborating with content creators to develop compelling content tailored for automated campaigns. - Staying updated with the latest trends and best practices in marketing automation, HubSpot functionalities, and integration capabilities. About Us: We value trust, communication, respect, excellence, and teamwork at Applaudo Studios. We strive to provide a work environment that encourages growth and recognizes individual contributions. What We Offer: - Flexible work arrangements. - Celebrations and entertainment area. - Great work environment. - Private medical insurance. Please note that benefits may vary depending on location and availability. Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing Industries: IT Services and IT Consulting