**Key Accountabilities/Duties & Responsibilities**: - Internal Communications: - Develop and implement a robust internal communications framework that ensures consistent messaging across all levels of the organization. - Partner with senior leadership and department heads to deliver important organizational updates, executive messages, and announcements. - Manage and oversee internal communication tools, including newsletters, intranet portals, and employee apps. - Facilitate town halls, leadership forums, and employee Q&A; sessions to foster open communication and transparency. - Strategy Development - Craft a comprehensive employer branding strategy to position Tamara as an employer of choice in the hospitality industry. - Collaborate with HR, Marketing, and external agencies to articulate and promote Tamara’s Employee Value Proposition (EVP). - Benchmark employer branding practices against competitors and propose innovative ideas to elevate Tamara’s reputation Content and Campaigns. - Create compelling content, including employee success stories, video testimonials, and blog posts, to showcase Tamara’s workplace culture. - Develop and execute multi-channel campaigns (LinkedIn, Instagram, Glassdoor, etc.) to increase Tamara’s visibility as an employer of choice. - Build creative assets that highlight employee experiences, organizational achievements, and core values. Employee Advocacy. - Encourage employees to act as brand ambassadors through recognition programs and social media participation. - Design initiatives to improve Tamara’s ratings and reviews on employer platforms like Glassdoor and Indeed. Awards and Industry Recognition. - Lead the nomination process for workplace awards and certifications, ensuring Tamara receives recognition as a great place to work. - Collaborate with industry leaders and partners to amplify Tamara’s employer brand externally. Employee Engagement. - Design and implement creative engagement programs to foster a sense of belonging, including wellness initiatives, recognition frameworks, and team-building activities. - Establish mechanisms to gather and act on employee feedback through surveys, focus groups, and forums. Event Management. - Plan and execute internal events that promote collaboration, engagement, and alignment with organizational values across units in diverse geographies. - Organize events such as leadership meets, cross-functional workshops, employee recognition ceremonies, cultural celebrations, and CSR initiatives. - Coordinate pan-organization events like annual employee off-sites, employee fairs, and regional meetups to build a cohesive organizational culture. Geographic Inclusivity. - Design events and initiatives tailored to the unique cultural and operational needs of units across different regions. - Ensure consistent employee experiences across geographies while respecting local traditions and preferences. Crisis Communication. - Develop and implement internal communication strategies during crisis situations, ensuring timely and transparent updates to employees. **Essential qualifications for the role are**: - Preferred educational qualifications for the role is a degree in Bachelor of Business Administration or any other related field.