DIGITAL VIDEO MARKETING SPECIALIST | (P596)

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Job Title: Video Growth Strategist About the Role: This role involves working closely with content creators, video editors, and marketing teams to define and implement a growth strategy that aligns with brand goals. Audit and analyze current YouTube channel performance, content, and audience behavior. Develop and execute data-informed strategies to grow subscribers, views, and watch time. Plan and manage the content calendar in alignment with audience insights and business goals. Optimize titles, thumbnails, descriptions, tags, and playlists for SEO and click-through. Collaborate with video editors and creative teams to ensure content quality and consistency. Track and report on KPIs, providing actionable insights and recommendations. Identify growth opportunities such as collaborations, shorts, or paid campaigns. Support monetization efforts through audience growth and strategic content planning. Requirements: - Proven experience growing YouTube channels (personal or professional). - Strong understanding of YouTube SEO, algorithm, and analytics. - Ability to translate data into content and strategy decisions. - Familiarity with tools like TubeBuddy, VidIQ, YouTube Studio, and Google Analytics. - Creative mindset with a passion for storytelling and digital video trends. - Excellent communication and project management skills. - Experience in content marketing, digital media, or social media strategy is a plus. Nice to Have: - Experience working with influencers or content creators. - Basic video editing or scripting skills. - Knowledge of paid media (YouTube Ads). - Multilingual or experience with global audiences. This opportunity requires a resume and a Loom video presentation to be submitted in English.

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