At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio. We are currently seeking a **Head of Growth (User Acquisition)** to join one of our **clients**' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you. **Key Responsibilities** - ** Campaign Ownership and Scaling** - Take full ownership of paid media campaigns across direct-buy and programmatic networks (e.g., Exoclick, TrafficStars), with potential to expand scope across new channels - Build scalable acquisition funnels with aggressive growth targets in mind — from media plan to execution and iteration - Run high-velocity testing loops (creatives, audiences, placements) to optimize CAC and LTV - ** Performance Analysis and Strategy** - Monitor performance daily using tools like Voluum, GA4, and internal dashboards - Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior - Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves - ** Creative & Funnel Optimization** - Own the creative briefing process: define hooks, formats, and angles based on performance patterns - Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages - Implement systems to reduce creative fatigue and increase speed of testing - ** Partnership Management & Media Strategy** - Build strong relationships with traffic sources and negotiate premium placements and custom deals - Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria - Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly - ** Automation, Scaling Systems & Team Building** - Identify opportunities to streamline acquisition processes through automation and internal tools - Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently - Hire and manage a team of performance marketers once traction and ROI are proven **Challenges You’ll Tackle** - ** Grow the user base from 30M to 100M** within the next 12 months, optimizing for CAC, ROAS, and LTV at scale - ** Build a scalable creative engine**: Create and lead processes to brief, test, and iterate performance-driven ad creatives — and hire supporting talent as needed - ** Systematize landing page production**: Own the process to launch, test, and scale high-converting landing pages across acquisition funnels - ** Launch new channels**: Identify, test, and scale new paid traffic sources beyond existing ones — bringing structure, speed, and efficiency - ** Prove performance to earn leadership**: This is a **hands-on role from day one**. You’ll run campaigns directly. Once you deliver meaningful results, we’re ready for you to build and lead a team - 8+ years of experience in growth marketing, user acquisition, or performance media - Proven track record of scaling campaigns with clear business impact (e.g., CPA reduction, revenue growth) - Deep knowledge of media buying mechanics: tracking setups, postbacks, UTMs, pixel optimization - Strong analytical and decision-making skills — you live in spreadsheets and dashboards - Experience running and scaling campaigns on Meta (Facebook/Instagram Ads), TikTok Ads, and Google Ads - Proven ability to lead creative strategy — briefing, testing, and iterating UGC, static, and video ads at scale - Experience in direct-response marketing (DTC, gaming, high-ticket funnels, or similar industries) - Hands-on mindset: you’ve managed campaigns yourself, not just directed others - Comfortable in fast-paced, high-volume environments with imperfect data and fast iteration cycles - Experience managing people or agencies — and motivated to build your own team once you’ve earned it - Bonus: Familiarity with compliance-sensitive traffic sources or high-risk funnels **Soft Skills** - Strong communication & collaborative skills (perfectly fluent in English) - Goal-oriented, ownership and commitment - Doer mindset - we are moving fast and we need people who can find the right balance between executing, planning and strategy - Humble - willing to learn, open to feedback - #NSFW - you are comfortable building products that are based on uncensored models and content