Marketing Operations Specialist Job Description The Marketing Operations Specialist plays a crucial role in optimizing and streamlining technology, database, and processes to drive efficiency and effectiveness. This specialist will set up and execute campaigns, support Sales or Marketing technologies, ensure database accuracy, and collaborate with cross-functional teams. Key Responsibilities: - Setup and execute new outbound campaigns within Marketo. - Troubleshoot technical issues and collaborate with the team to resolve them. - Manage campaign member data, including normalization, enrichment, and validation. - Ensure best practices for data governance, ensuring data accuracy and compliance with relevant regulations. - Lead marketing automation efforts in various regions, including campaign setup, nurturing, and personalization to drive engagement and conversion. - Ensure alignment of technology, data, and processes to support campaign goals. - Identify opportunities for process improvement between Marketing/Sales/Business Development teams and implement streamlined workflows. Requirements: - Professional-level hands-on technical experience with marketing automation systems (Marketo, Hubspot, Eloqua, Pardot, or similar). - Professional experience working within Salesforce. - Strong analytical and problem-solving skills. - Excellent project management and organizational abilities. - Understanding of data privacy and compliance regulations. - Strong communication and interpersonal skills. Benefits: - Competitive benefits package. - Flexible work environment. - Career coaching and professional development opportunities. About Us: Our company champions inclusive teams, where every voice counts. We welcome applications from candidates with varied personal experiences and abilities.