At BairesDev®, weve been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley. Our diverse 4,000+ team, composed of the worlds Top 1% of tech talent, works remotely on roles that drive significant impact worldwide. When you apply for this position, youre taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success. CRM Specialist at BairesDev We are seeking a data-driven CRM Specialist to design, implement, and optimize email campaigns that boost top talent engagement and conversion through our recruitment process. Youll leverage analytics and automation to create personalized candidate experiences while providing actionable insights that drive recruitment success. This role combines technical expertise with creative communication to enhance our talent acquisition capabilities. What Youll Do: - Design, develop, and maintain complex SQL queries to extract, analyze, and segment candidate data from CRM systems, creating comprehensive reports and dashboards to support data-driven recruitment decisions. - Create compelling email marketing content, write engaging copy for talent acquisition campaigns, develop UX-focused messaging for candidate touchpoints, and craft personalized communication strategies that resonate with target audiences. - Build sophisticated automation workflows using CRM and marketing automation platforms, design seamless candidate journey experiences, and implement automated processes to optimize recruitment efficiency and candidate engagement. - Configure and optimize automated message templates within CRM systems across email, WhatsApp, and ATS platforms, set up dynamic content rules and personalization triggers, analyze communication performance metrics, and fine-tune message flows to improve candidate engagement rates and conversion through data-driven testing. - Analyze candidate journey touchpoints, identify optimization opportunities, and implement data-driven improvements to enhance overall recruitment processes and candidate experience. What we are looking for: - 4+ years of experience in CRM management. - 2+ years of experience building content in English. - Experience with SQL and email marketing. - Advanced level of English. How we do make your work (and your life) easier: - 100% remote work (from anywhere). - Excellent compensation in USD or your local currency if preferred - Hardware and software setup for you to work from home. - Flexible hours: create your own schedule. - Paid parental leaves, vacations, and national holidays. - Innovative and multicultural work environment: collaborate and learn from the global Top 1% of talent. - Supportive environment with mentorship, promotions, skill development, and diverse growth opportunities. Apply now and become part of a global team where your unique talents can truly thrive!