3 weeks ago Be among the first 25 applicants Job Title: Marketing Operations Associate Reports to: Chief Marketing Officer MISSION OF THE POSITION The Marketing Operations Associate plays a vital role in our marketing efforts by managing campaign infrastructure, ensuring data accuracy, and supporting scalable growth. This role involves maintaining visibility into performance across channels and capturing content that highlights our products for customers. Working closely with the CMO and team, the role is both strategic and hands-on. RESPONSIBILITIES Maintain and optimize data within HubSpot and Company App, including lead tagging, segmentation, source attribution, lifecycle tracking, and syncing with sales workflows. Build and manage automated lead routing for timely and accurate sales qualification. Deliver daily lead reports to the CMO, broken down by brand, source, and campaign. Conduct weekly CRM reviews with the CMO to address list issues, explore segmentation, and resolve UTM or tracking conflicts. Campaign Performance Reporting Create and manage dashboards tracking metrics like CPL, ROAS, CTR, and qualified leads. Analyze data from Meta, Google, email, and organic sources to optimize campaigns. Identify underperforming ad groups or channels for adjustment. Monitor trends to forecast seasonal demand, content performance, and marketing ROI. Content Capture Spend 1–2 hours daily capturing high-quality video and photo content, including behind-the-scenes, product use, operational activities, trade shows, and events. Organize, label, and upload raw content daily to shared drives. Send daily summaries to Creative Manager on content details. Meet daily with the CMO to align content with campaign priorities and storytelling. Support event logistics and coordination for initiatives and trade shows. Join weekly sales meetings to report on lead volume, sources, and campaign performance. Act as a bridge between marketing campaigns and field execution, ensuring alignment. Requirements: Advanced English proficiency (C1) Proven experience with CRM platforms (preferably HubSpot) VISA is a plus Soft Skills: Creativity and innovation Analytical skills Time Management Seniority level Entry level Employment type Full-time Job function Management and Manufacturing Industries Outsourcing and Offshoring Consulting This job posting appears active and relevant. No indications of expiration are present. #J-18808-Ljbffr