Job Description: Digital Planner Expert in Branding The role of the Digital Planner Expert in Branding is to bring the brand vision to life across regions, fostering collaboration and articulation among global, regional, and local teams to ensure successful campaign execution. This position requires expertise in strategy, digital innovation, leadership, teamwork, and measurement. Main Responsibilities: 1. Develop a comprehensive strategy for the brand, integrating it with all media channels to execute a 360-degree ecosystem. 2. Work closely with clients to align brand objectives with media propositions built for campaigns. 3. Collaborate with key industry digital media partners to drive innovation and best practices application. 4. Localize brand guidelines from a global perspective to LAM (Latin America, Middle East) regions. 5. Translate client marketing strategies into strategic communications and media planning guidelines. 6. Communicate the 360-degree (On- and Off-line) strategy to client and agency teams. 7. Partner with the Growth team to propose global best practices and evaluate their local applicability. 8. Serve as a communication channel between regional and global teams. 9. Negotiate long-term regional contracts with vendors. 10. Cultivate cross-regional collaborations. 11. Promote quarterly innovations in the region. 12. Maintain engagement with regional and local customers. 13. Identify opportunities for award nominations.