SENIOR SPECIALIST, PRODUCT MANAGEMENT, CONSUMER ACQUISITION & ENGAGEMENT (CA&E) [I-511]

Mastercard


Our PurposeMastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart, and accessible. Our technology, innovation, partnerships, and networks combine to deliver a unique set of products and services that help people, businesses, and governments realize their greatest potential.Title and SummarySenior Specialist, Product Management, Consumer Acquisition & Engagement (CA&E;)OverviewMastercard's Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard's differentiation and business growth.The Consumer Acquisition & Engagement (CA&E;) team focuses on products and solutions that address dynamic market needs. We are seeking a Regional Senior Analyst product lead for the Latin American and Caribbean region to support product solutions and P&L; management for our CA&E; Lines of Business: Marketing Services, Loyalty, and Dynamic Yield.This role will support managing Marketing Services, Loyalty, and Dynamic Yield, ensuring the product is scaled across the region. The position requires a deep understanding of the competitive landscape, ensuring the product meets local market needs, and proactively contributing to product enhancement and innovation by collecting requirements for future development. The role will ensure the product meets local market needs, delivers the go-to-market strategy, and partners closely with the Commercialization team to integrate the product into the broader solutions portfolio to achieve business outcomes. The position will collaborate with Regional and Global Product Leads, Services Business Sales Leads, and Account Managers.Key ResponsibilitiesAct as Product Owner for Marketing Services, Loyalty, and Dynamic Yield• Bring global product to the region, including use cases• Understand the global roadmap• Track budget and forecastsLead Product Localization and GTM• Manage Studio process (including pricing)• Be involved in pilots• Manage vendors/partners• Source offers in-marketAct as Regional SME• Understand the competitive landscape• Map regional pain points and needs• Conduct training and educational sessions for Account Managers/Sales• Measure value and articulate impactAll About YouFluent in English; Spanish highly desirableProven experience in product, sales, or marketing client services with a growth recordExpert in Digital Marketing and Martech solutionsExperience mainly from Financial Institutions, Fintechs, high tech (ecommerce, marketplaces), IT industries, or digital marketing agencies with product, digital marketing, and strategic planning expertiseStrong business acumen and innovative, customer-centric solutions experienceExperience launching and scaling products in dynamic marketsConsultative mindset with customer-tailored storytelling skillsInfluencing and motivating teams, unifying sales stakeholders around strategic goalsDeveloping go-to-market strategies and sales enablement plansSubject matter expert in digital marketing and Martech platforms, capable of engaging with executive clientsGood understanding of consumer, industry, and market trendsCreative problem solver with out-of-the-box solutions and team alignment skillsGrowth-oriented, adaptable, thriving in fast-paced environmentsInternational and matrixed organizational experience preferredStrong networking, communication, and storytelling skills focused on resultsAbility to work with diverse teams across geographies and culturesHigh analytical skills and experience applying data to lifecycle decisionsGraduated from top universities in Business Administration, Engineering, Economics; postgraduate in Marketing, Technology, or related areas desirableCorporate Security ResponsibilityAll activities involving access to Mastercard assets, information, and networks carry inherent risks. Every employee or representative must:Abide by Mastercard's security policies and practicesEnsure confidentiality and integrity of accessed informationReport suspected security violations or breachesComplete mandatory security trainings as per guidelines #J-18808-Ljbffr

trabajosonline.net © 2017–2021
Más información