SENIOR CATEGORY GROWTH STRATEGIST - I-703

Bebeecategorymanagement


Job Description As a Category Management Manager, you will drive category growth by leading in-store execution strategy through collaboration with Key Customer and commercial/trade team. This involves ensuring category growth while Diageo's brands are positioned to win at the point of sale through optimal assortment, shelving and education strategies. About You We're looking for an individual with a bachelor's degree in business administration, Industrial Engineering or related fields. You should have demonstrated ability in Category Management with key retailers in Colombia; experience in other channels is a plus. Additionally, you should have experience in Trade Marketing or sales with solid understanding of execution pillars and point-of-sale strategy. Key Responsibilities This role includes building objective and collaborative processes that allow us to create long term connections with key customers. You will also position Diageo as the go-to and most trusted/respected partner for category management with key customers by delivering outstanding category management practices. Furthermore, you will develop and update In-store execution strategy aligned to category and shopper growth drivers. Ensure alignment of assortment, merchandising, pricing, promotion, spirits section location, shelf layout and education mechanics based on shopper behavior and journey. Lead planogram development and execution across Key customers and channels. Deeply understand the shopper and their purchasing journey to educate and deliver a memorable shopping experience enabling balanced and profitable category growth. Candidate Requirements We require a sophisticated proficiency in PowerPoint and Excel. Additionally, we need a deep knowledge of shopper missions and behavior at the point of purchase. Ability to analyze and synthesize EPOS, inventories, audit and Nielsen data into recommendations is essential. Strong operational attitude and focus on detailed in-store implementation are required. Ability to work across commercial, customer, insights, and brand teams and influence both internal collaborators and external retail partners is necessary. Finally, able to balance multiple projects simultaneously while optimally prioritizing tasks and adapting quickly to changing demands. What We Offer We offer flexible working arrangements that allow you to manage your wellbeing and balance your priorities from day one. We celebrate diversity in the broadest possible sense and welcome applicants from all backgrounds. Our company culture is built on inclusivity, trust, and respect for our employees. Join us to create a career worth celebrating.

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