At our software consultancy, we excel in designing and developing innovative technology that enhances users' lives. Our mission is to create cutting-edge applications while fostering a collaborative work environment where team members can grow and thrive. We are seeking an expert with a strong media and advertising foundation; well-versed in Google Campaign Manager, Meta Ads Manager, LinkedIn Ads, planning, presenting, executing, and optimizing all media strategies. The ideal candidate thrives on data and is adept at using it to craft high-performing campaigns. They should be organized, attentive to detail, and passionate about driving results and building stronger brands. Key Responsibilities - Develop comprehensive media plans aligned with client objectives and target audiences. - Conduct in-depth research and analysis to identify optimal media channels and strategies. - Determine budget allocation across channels based on performance and objectives. - Stay abreast of emerging digital media trends, technologies, and AI integrations. - Advise the New Business teams and Account teams on recommended budgets and media strategies during the pitch process. Campaign Execution & Management - Oversee the execution of paid media campaigns across various platforms (e.g., Google Ads, social media platforms, programmatic display). - Manage relationships with external vendors responsible for day-to-day campaign management. - Track key performance indicators (KPIs) such as leads, cost per acquisition (CPA), cost per lead (CPL), engagement rates, web traffic, and form fills. - Analyze campaign performance data to identify areas for optimization and improvement. Generate regular reports on campaign performance and insights. Budget Management - Monitor and control media budgets across all channels. - Ensure campaigns are delivered within allocated funds and on schedule. Identify cost-saving opportunities without compromising campaign effectiveness. Skills & Qualifications - 3+ years of experience in the advertising agency environment. - Strong project management skills. - Proven experience in digital media planning and buying, with a focus on performance marketing. - In-depth knowledge of various digital media channels and platforms. - Expertise in tracking and analyzing campaign performance data. - Strong analytical and problem-solving skills. - Excellent communication and interpersonal skills. - Ability to work independently and as part of a team. - Proficiency in media planning and buying tools. Benefits - Competitive salary and bonuses, including performance-based salary increases. - Generous paid-time-off policy. - Flexible working hours. - Remote work options. - Continuing education, training, conferences. - Company-sponsored coursework, exams, and certifications. This role offers the opportunity to work on diverse projects for our clients, accelerating career growth. Collaboration with modern technologies and teamwork with industry professionals will drive your professional development. If you're eager to be part of a dynamic consultancy, we encourage you to apply.