[EKI-536] | DIGITAL MEDIA SPECIALIST

At our software consultancy, we excel in designing and developing innovative technology that enhances users' lives. our mission is to create cutting-edge applications while fostering a collaborative work environment where team members can grow and thrive. we are seeking an expert with a strong media and advertising foundation; well-versed in google campaign manager, meta ads manager, linkedin ads, planning, presenting, executing, and optimizing all media strategies. the ideal candidate thrives on data and is adept at using it to craft high-performing campaigns. they should be organized, attentive to detail, and passionate about driving results and building stronger brands. key responsibilities - develop comprehensive media plans aligned with client objectives and target audiences. - conduct in-depth research and analysis to identify optimal media channels and strategies. - determine budget allocation across channels based on performance and objectives. - stay abreast of emerging digital media trends, technologies, and ai integrations. - advise the new business teams and account teams on recommended budgets and media strategies during the pitch process. campaign execution & management - oversee the execution of paid media campaigns across various platforms (e.g., google ads, social media platforms, programmatic display). - manage relationships with external vendors responsible for day-to-day campaign management. - track key performance indicators (kpis) such as leads, cost per acquisition (cpa), cost per lead (cpl), engagement rates, web traffic, and form fills. - analyz...