We are looking for a data-driven, commercially sharp Area Sales Manager to lead and grow our distributor business across Central America. You’ll build country strategies, drive numbers, and challenge the status quo. This role is for someone who loves owning the business — not just managing it. What You’ll Do - Own sales performance and develop strategic growth plans tailored to each country - Challenge and support distributors using KPIs, benchmarks, and in-field execution plans - Build market presence by identifying new business and improving coverage - Partner with cross-functional teams (product, marketing, finance, supply chain) to deliver scalable impact - Travel : ~50% of your time across 6–8 countries (approx. 25 trips/year) You’ll go far beyond commercial instinct — this role is rooted in numbers: - Build detailed sales forecasts (3 to 6 months) and 2-year business plans with each importer - Use Excel to track sell-in / sell-out / inventory flows, manage distributor targets, and monitor profitability - Drive data-based conversations: pricing strategies, margin analysis, volume planning, and credit risk - Present insights and trends monthly — make data speak to challenge, support, and influence You should be data-driven in order to successfully perform in this role Who You Are - Comfortable with Excel models, business cases, and P&L; logic - Strategic, pragmatic, and structured — you bring clarity where others bring opinions - Strong communicator in Spanish and English - Independent but collaborative — you influence without needing formal authority - You like building from the ground up and making informed decisions quickly Your Background - 8+ years of experience in business, sales or commercial development - At least 3 years managing importers or distributors (national or international) - Strong B2B track record; B2C knowledge is a bonus - Industry background in lubricants, automotive, or consumer goods is highly valued - Hands-on experience with financial planning, pricing strategy, and market expansion Why this company You’ll get autonomy, influence, and a direct line to results. This role is for a builder — someone who thrives on structure, action, and responsibility. The region is full of potential, and we’re looking for someone who’s ready to unlock it. Seniority level - Seniority level Associate Employment type - Employment type Full-time Job function - Job function Sales, Business Development, and Consulting - Industries Oil and Gas Referrals increase your chances of interviewing at Confidentiel by 2x Get notified about new Sales Manager jobs in Bogota, D.C., Capital District, Colombia. Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 1 day ago Bogota, D.C., Capital District, Colombia 1 day ago GERENTE DE CUENTA VENTAS BANCA EMPRESARIAL Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 17 hours ago Bogota, D.C., Capital District, Colombia 3 days ago Bogota, D.C., Capital District, Colombia 1 month ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 3 weeks ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia COP2,848,000.00-COP3,000,000.00 1 day ago Bogota, D.C., Capital District, Colombia 1 month ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 1 day ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 3 days ago Bogota, D.C., Capital District, Colombia 4 days ago Bogota, D.C., Capital District, Colombia 1 month ago Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 2 months ago Regional Sales Manager Fitness Division (LATAM) Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 3 weeks ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 2 weeks ago Bogota, D.C., Capital District, Colombia 1 day ago Bogota, D.C., Capital District, Colombia 4 days ago Bogota, D.C., Capital District, Colombia 2 months ago Bogota, D.C., Capital District, Colombia 3 weeks ago Bogota, D.C., Capital District, Colombia 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr